Selected work · December 2017
Night Shift 2018
Work Hard • Play Hard
All cases
Work Hard • Play Hard
About the case
Night Shift fosters collaboration among young entrepreneurs, providing them with unique co-creation platforms across Belgium. This event serves as a bridge between startups and established businesses, fostering a vibrant ecosystem of innovation and growth.
In 2018, Glossy Branding Agency embraced a new challenge for Night Shift's campaign. Moving away from traditional photography and set design, the entire online and offline campaign was brought to life through immersive 3D modeling and animation. This innovative approach allowed for greater creative freedom and resulted in visually captivating and engaging content that reflected the forward-thinking nature of Night Shift.
By leveraging the power of 3D technology, Glossy Branding Agency successfully captured the essence of Night Shift, showcasing its dynamic and collaborative spirit in a visually stunning and compelling manner.
Animation + Renders ©2018 Glossy Branding Agency
- Founders
- Jean-Michel Teerlinck Mathieu Luyens Maxime Lany
- Company
- Nightshift
- Industry
- Hospitality & Events
- Location
- Ghent Belgium
Our contribution
What we did
Research & advisory
- Brand ideation
- Brand opportunities
- Identity expertise
Brand strategy
- Brand definition
- Proposition
- Personality
Identity & design
- Art direction
- Brand story
- Brand templates
Activation & digital
- 3D visualizations
- Brand curation
- Content creation
