Moovly

January 2017

Rebranding of an online video animation software platform

Founders
Brendon Grunewald Geert Coppens
Company
Moovly
Industry
Software Platform
Location
Ghent Belgium

About the case

Moovly, with its impressive track record, has revolutionized the world of online content creation in under 5 years. Their platform enables users to effortlessly create videos, presentations, e-cards, and more, all from scratch. Seeking to redefine their go-to-market strategy and overall identity, Moovly approached Glossy Branding Agency for a transformative solution.

In today's landscape, where convenience, stunning results, and deep insights are paramount for users, Glossy Branding Agency devised a strategy for Moovly to lead the way as an expert and thought leader. By positioning Moovly as a product brand rather than just a company, with an effortless and digitally-focused identity, Moovly aims to flip the funnel and prioritize the user experience. It's all about providing an affordable, intuitive, and simple cloud-based platform that empowers everyone to create captivating animated videos.

Don't just take our word for it. Give it a try yourself!

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What we did

Consultancy

Brand ideation

Brand opportunities

Identity expertise

Strategy

Brand definition

Positioning

Co-create

Branding

Art direction

Visual identity

Brand templates

Experience

Brand curation

Content creation

Websites

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