Selected work · January 2016

Element Architecten

When less is so much more

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Element Architecten

When less is so much more

About the case

Element Architects, a firm driven by the desire to build and create, approached Glossy Branding Agency with a unique challenge. They sought a brand identity that would embody their "less is more" philosophy, while remaining recognizable yet understated. The task at hand was to strike a delicate balance between minimalism and design, understanding that true simplicity isn't achieved by removing everything, but by preserving essential elements.

Glossy Branding Agency embraced the challenge and set out to craft a brand for Element Architects that would seamlessly blend into the background while maintaining a distinct presence. Through meticulous design and thoughtful execution, we created a visual identity that exudes simplicity and elegance. Every element was carefully considered, ensuring that nothing was superfluous or lacking in purpose.

The resulting brand for Element Architects stands as a testament to the successful fusion of minimalism and design. It showcases the firm's commitment to refined craftsmanship and their ability to create spaces that embody the essence of less is more.

Founders
Mattias Verschueren
Company
Element Architecten
Industry
Architecture
Location
Ghent Belgium
Element Architecten
Element Architecten
Element Architecten
Element Architecten
Element Architecten
Element Architecten

Our contribution

What we did

Identity & design

  • Art direction
  • Visual identity
  • Brand templates

Activation & digital

  • Websites
  • Brand curation
  • Editorial design

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Different challenges.
The same commitment.

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