Selected work · April 2016
Orbit Frankfurt
Electric Blue at Light + Building Frankfurt
All cases
Electric Blue at Light + Building Frankfurt
About the case
Orbit expanded its new identity abroad and chose an Electric Blue theme for 2016. At the renowned Light + Building fair in Frankfurt, Orbit wanted to make a lasting impression. Our team created an atmosphere that was both eclectic and electric, staying true to the essence of the Orbit brand. The booth exuded a vibrant energy, captivated visitors and provided an unforgettable experience.
Orbit's presence at Light + Building Frankfurt represented a bold and confident step forward, paving the way for future success.
- Founders
- Filip Staelens Wim Gielen
- Company
- Orbit
- Industry
- Lighting
- Location
- Frankfurt Germany
Our contribution
What we did
Brand strategy
- Brand definition
- Positioning
- Naming
Identity & design
- Art direction
- Visual identity
Activation & digital
- Spatial design
- Brand curation
- Campaigns
